Tag Archives: Contractors

5 Effective Marketing Strategies For Government Contractors

Government contractors face a unique problem when it comes to marketing themselves. Compared to traditional business-to-business or business-to-consumer marketing, government procurement officers and program managers are a much more finite group to whom to market. Winning contracts requires building awareness among and relationships with all decision makers. For small to mid-sized contractors, proper allocation of... Read More

Inconvenient Incumbents and Other Interesting Implications

By Gloria Larkin Grant Thornton, an independent audit, tax and advisory firm, recently published the 2016 Government Contractor Survey which includes analyses of data sets including incumbent win rates, overall pricing strategies, labor rates and other cost accounting practices, contracting strategies, government regulations and revisions in policies, and other issues affecting profitability in the federal... Read More