TargetGov provides expert consulting services and business development products which have directly resulted in clients winning billions of dollars in federal contracts. The company is committed to helping all of its clients reach their contracting goals in the federal marketplace.
TargetGov is the creation of Marketing Outsource Associates, Inc. (MOA), a woman-owned, full-service marketing company founded in 1997 by Gloria Larkin.
The company’s original focus was to help companies of all sizes, located throughout the United States, who focused on the business –to-business marketplace, develop a targeted marketing process that delivered a high ROI and resulted in new customers and higher revenues.
In 2000, after seeing success with the MOA targeted marketing approach, two private sector companies asked MOA to help them enter the federal marketplace. Gloria Larkin agreed to tackle the market with them and found out just how difficult, convoluted and confusing the government marketplace is for companies of all sizes and abilities.
Larkin invested two years and hundreds of thousands of dollars in developing TargetGov which included a variety of resources including expert training through webinars, instructor-led courses, teleconferences, an online subscription database of government decision-makers, and subject matter experts providing consulting and coaching support in the federal marketplace.
While small, minority, disadvantaged, veteran and women-owned companies all work with TargetGov, so do large systems integrators, large service and product companies as well as manufacturers, resellers and distributors. Companies throughout the U.S. have taken advantage of the TargetGov services and products, as have international companies who also want to sell services or products to the U.S. Government or military world-wide.
Call or email TargetGov today to discuss how we may help you achieve success in business selling to government agencies.
About Gloria Larkin
Gloria Larkin, President of TargetGov, is a nationally-recognized government contracting marketing and business development expert. She has been interviewed on MSNBC, and quoted in the Wall Street Journal, Forbes, USA Today, INC Magazine, Entrepreneur Start-ups Magazine, and Government Executive magazine.
Gloria Larkin serves as the Educational Foundation Chairman of the Board of Directors and is the past National Procurement Committee Co-Chair for Women Impacting Public Policy (WIPP), a non-partisan organization representing over 6,200,000 women nationwide.
She is the author of the book, “The Basic Guide to Government Contracting” and “The Veterans Business Guide: How to Build a Successful Government Contracting Business” now in its fourth printing. She has spoken at international, national, regional and local conferences including recently University of Oxford Saïd Business School Power Shift Forum for Women in the World Economy 2013, the Annual National Veteran’s Conference, and the OSDBU Procurement Conference regarding practical, bottom-line focused business development best practices.
She has received numerous accolades including: The U.S. Small Business Administration’s Women in Business Champion for Maryland 2010, Enterprising Women magazine’s 2010 Enterprising Women of the Year honoree, one of Maryland’s Top 100 Women in 2010, 2007 and 2004, and Maryland’s Top 100 Minority Business Enterprises in 2008 and 2006.
What are people saying about TargetGov?
“Gloria fully understands and is able to articulate the business development lifecycle for federal contracts. She has key insights into finding opportunities, communicating a capability message to the prospect, and then capturing the opportunity. She is able to teach, mentor, or act as a strategic partner in any business development effort.”
Vice President NMR Consulting
“No one knows federal contracting and marketing to the federal government like TargetGov. Gloria Larkin has built a company that understands the process and makes it happen for all business owners saving them time and money!”
“If you need to do business with the Federal Government, you need to connect with TargetGov. Gloria and her experienced team have their fingers on the pulse of marketing and selling to the Feds. She is also a top notch business woman!”
Jon Bailey, President,
Wood Street, Inc
“Over the years TargetGov has become an essential part of our team. With the depth of their knowledge and experience, Gloria and her team are the resources that we depend on.”
“TargetGov knows how to help their clients navigate the complex, perplexing process of Federal government business development from start to finish. The entire team possesses broad-based experience coupled with a host of productivity enhancement tools concentrated within the company.”
“Gloria is a true professional with great enthusiasm for helping others succeed. If you need something done, ask Gloria to do it. You can be assured it will get done on-time, within budget. Great team leader and hands-on manager.”
Nancy LaJoice, Membership Director,
Baltimore/Washington Corridor Chamber of Commerce
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