By Gloria Larkin and Cindy Gaddis Winning government contracts with a high return on the investment (ROI) of time, money, and effort requires a well-thought-out process that incorporates a targeted marketing, sales, capture, and request for proposal (RFP) response process specific to the government marketplace. Many businesses do not have a proactive marketing process in... Read More
All posts by Cindy Gaddis
NCMA World Congress – Stay in the Know
Last month, I was honored to speak on the Contractor Performance Assessment Rating System (CPARS) at the 60th Annual National Contract Management Association (NCMA) World Congress, the single largest gathering of federal contracting professionals in the country. More than 2,200 contracting professionals come together to contribute to and learn from other thought leaders, establish new,... Read More
Better Vets Summit: Help the Vet
The Veterans Healthcare System of the Ozarks and the Arkansas Small Business Association (SBA) partnered to host the 7th Annual Northwest Arkansas (NWA) Better Vets Community Summit. This annual military veteran-centric event focuses on providing veterans with resources across the region, with an emphasis on suicide awareness, employment, and small business resources. Caroline Dotson, the... Read More
How Climbing Mount Fuji is like Doing Business with the Government
My best friend, Robin, currently stationed in Japan with her husband, invited me to climb Mount Fuji. Nine months, countless training hours, and a 75lb loss later, we made the 10-hour trek up the mountain and the 6-hour slide back down. Along the way, I thought of how doing business with the government is very much like... Read More