Speakers Bio
Gloria Berthold Larkin, President, TargetGov at Marketing Outsource Associates, Inc
Direct Line: 866-579-1346 Call or email for photo download
6044 Old Lawyers Hill Rd
Elkridge, MD 21075
Web Site
E-mail: info@targetgov.com
Summary
• President of Marketing Outsource Associates, Inc. (MOA) and its division, TargetGov. The TargetGov division focuses on government procurement and related business development and marketing services including minority certification services, contract development (GSA Schedules, etc), business development, proposal management and development, contract administration and expert federal contracting services The parent company, MOA, provides corporate business development and marketing-related services including current customer analysis to determine profitability, client profiling, targeted prospect identification and list development, database, marketing plan and strategy development, graphic design, marketing communications and calendar development and execution (advertising, direct mail, fax, email, newsletters, postcards, brochures, etc.)
• Author of “The Veterans Guide to Government Business” (book)
• Created a series of Government Business Development Toolkits (e-books) focusing on business development processes for various federal agencies.
• Expert author with articles regarding business development published in local, regional, national and international publications.
Sample of Previous Speaking Experience
An experienced speaker with past engagements including:
• International speaker, facilitator and discussion leader at the Middle East North Africa (MENA) Business Women’s Summit
• Teaching seminars at the Howard County Economic Development Authority Business Resource Center
• Radio show guest "So you want to be an Entrepreneur? Let's chat!" with the Governor's Office of Minority Affairs Special Secretary, Sharon Pinder
• Keynote speaker at Maryland Association of CPAs Government Contractors Conference
• Session Moderator at the Governor’s Workforce Investment Board’s Aerospace Summit
• Keynote speaker at the Business Women’s Network
• Speaker with the Department of Homeland Security at UMBC Tech Center
• Facilitating the Industry Breakout Sessions at the USWCC Procurement Summit
• Speaker at the Department of the Interior’s Procurement Conference
• Speaker for the Annual BWCC Government Procurement Fair
• Teleconference host, speaker and instructor for national TargetGov Teleconferences
• Speaker at the Direct Marketing Association Annual Conference
• Trainer for Citizen’s National Bank Annual Manager’s Meeting
Sample Topics:
·New Trends and Tactics for Effective Government Business Development
·Strategic Government Business Development: Building a Profitable Bottom Line
·Naval Surface Warfare Center Contracting Opportunities
·Mergers and Acquisitions: What Are the Options and How to Plan Effectively
·Teaming, Joint Ventures and Subcontracting
·Security Clearances and Business Opportunities at Intelligence Agencies
·GSA Schedules and Other Contracting Vehicles
·Doing Business with the Department of the Interior
·Business Opportunities at Military Installations
·Effective Strategies for Competing in the IT Market
·Certifications: 8(a), Veteran, Disadvantaged, Women and HUB Zone
·Introduction to the Government Marketplace
·Strategies for Federal, State and Local Government Business Development
·Why Selling to the Government is Different than Selling to the Private Sector
Recognitions, Experience
• Named 2010 Maryland Women in Business Champion of the Year by the U.S. Small Business Administration
• Enterprising Women Magazine’s 2010 Enterprising Women of the Year honoree*
• Recognized as one of Maryland’s Top 100 Women in 2010, 2007 and 2004
• Recognized as one of Maryland's Top 100 Regional Minority Businesses 2008
• Women Impacting Public Policy (WIPP) Member of the Year 2007
• National Awardee: Fifty Influential Entrepreneurs in Business 2007
• Recognized as BRAVO Business Achievement Award Winner, 2007
• Serves on the Public Transportation Board of Howard County, Maryland
• Traveled to the Middle East to speak with women business owners from 17 Middle East and North African countries regarding business development and marketing issues through an invitation from the US Department of State MEPI Program.
• Featured in various nationwide publications including USAToday, Inc Magazine, Entrepreneur Start-ups Magazine, and Government Executive magazine; quoted in or interviewed for BusinessWeek.com podcast, the Business Monthly podcast and others.
• Expert author with articles regarding business development published in local, regional, national and international publications.
• Recognized as one of Maryland’s Top 100 Minority Business Enterprises in 2006.
• Recognized by Maryland’s Governor’s Office of Minority Affairs as one of the top Women Entrepreneurs.
• MOA was awarded “Innovator of the Year” in 2003 for the Government Buyers Directory; "Business of the Year" by the Baltimore/Washington Corridor Chamber of Commerce.
• Featured in articles in Entrepreneur Start-ups Magazine, USA Today and local publications.
• Active in the following organizations: Women Impacting Public Policy, Past Chairwoman for The Baltimore/Washington Corridor Chamber of Commerce; Past-president of the Columbia Business Exchange; Member of the Business Women's Network of Howard County.
• Past Instructor at George Washington University in the Continuing Education Division.
• An experienced speaker with recent engagements including: The Department of Homeland Security at UMBC Tech Center; facilitating the Industry Breakout Sessions at the USWCC Procurement Summit; the Department of the Interior’s Procurement Conference; Keynote speaker at the Annual BWCC Government Procurement Fair.
• An active mentor for high school and college students wishing to explore the fields of marketing, business and sales.
*Click Here to see Gloria receive her award as one of Enterprising Women Magazine's 2010 Enterprising Women of the Year!
Comments
“Ms. Berthold was our keynote speaker and I am still hearing comments about how interesting her talk was.” Rhonda Tomlinson, Maryland Association of CPA’s, Federal Contracting Summit
“Superb! No other word would adequately describe your presentation.” Cynetta Cardwell, Howard County Economic Development Authority
“Your topic about New Trends and Tactics was really compelling for our attendees. We had no idea so many new tools were available to help us grow our businesses.” Beverly Carrigan, President, Business Women’s Network
“Ms. Berthold brought a fresh approach to government contracting that we had not heard before.” Robert Faithful, US Department of the Interior
“Your session was very informative; it worked especially well with our new contracting procedures.” Mr. Mui Erkun, US Department of Homeland Security
"I have been to many of these sessions through the years. This is one I actually learned something from!"
"I learned a number of things I can do today to increase my contracts."
"She really gave us “meat”, no fluff."
"It was a great presentation. I wish I learned it years ago."
"I found out what we are doing wrong – incredibly valuable session."
"I’ve been in the business over 20 years and found her presentation to the point, effective and bottom line, I liked it. I was glad to attend."
“This is the most competitive time I have seen in 30 yrs. If you do what Gloria says we will pay attention to you” Michelle Currier, Assoc. Director Small Business
If you would like to invite Gloria to speak at your event, please email us or call 1-866-579-1346.
Click Here to see Gloria Berthold Larkin on thestreet.com.
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